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The Nat Nast
Company
began
in 1946 in Kansas City.
Missouri. when, Nat. started
designing his wonderful
hand-embroidered sport shirts
We're sure that he could not
have known to what degree he
was creating an American art
form and preserving a special
moment in history, a colorful,
innocent and romantic
time.
Well.
the legacy survives today
through the work of his
daughters Patty and Barbara
preserving his attention to
detail with extra special
quality incorporated into every
piece. The entire Nat Nast
collection celebrates life's
special events. rich in
heritage, color and romance. We
know Nat would be proud of end
result.
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"The best is yet to
come"
. .
.
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The
"Guilty Diamonds" shirt is made
expressly for Metropolitan
Outfitters. Nat Nast and and
Metropolitan Outfitters create
a different, limited quantity
"Diamond" motiff shirt each
year, it has become a tradition
at Metropolitan
Outfitters.
Click
Here For The Entire Nat Nast
Collection
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Nat Nast As Seen
On TV
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2003
-
Enthusiasm
can't
be
curbed
Nat
Nast
has,
in
the
last
few
weeks,
appeared
on
“Friends,”
“CSI,”
“West
Wing”
and
“The
Sopranos.”
On
a
recent
“Curb
Your
Enthusiasm,”
Larry
David
and
guest
star
Ted
Danson
played
tug
of
war
with
Nast’s
sleeves
–
yes,
like
two
crazed
pit
bulls,
snarling
and
rolling
on
the
floor,
testosterone
at
full
tilt.
And
get
this,
Nast
has
been
sighted
with
J.
Lo
–
and
photographed
all
over
Ben
Affleck,
People
magazines
sexiest
man
alive.
And
we
do
mean
all
over,
because
Nat
Nast,
you
see,
is
a
shirt,
actually
a
men’s
clothing
label,
that
is
riding
a
wave
of
popularity
on
the
big
screen,
in
splashy
magazine
spreads
and
on
the
tube.
When
Wendy
Range-Rao,
the
costumer
for
“Curb
Your
Enthusiasm,”
was
scouting
for
a
shirt
for
a
subplot
of
an
episode
of
the
HBO
show
–
a
series
centered
on
the
absurd
situations
that
David,
cast
regulars
and
Hollywood
stars
who
play
themselves
get
into
–
she
was
sold
on
a
$125
long-sleeved,
color-blocked
Nast
silk
creation.
“In
our
culture,
television
is
the
only
common
denominator,
so
the
appearance
of
an
interesting
product
as
a
plot
device
becomes
targeted
niche
marketing.
So
yes,
Larry
David
is
the
fashion
icon
of
the
nanosecond,”
says
David
Wolfe
of
the
Doneger
Group,
a
New
York-based
firm
that
analyzes
fashion
trends.
“In
my
imagination,
the
average
man
is
standing
there
stark
naked
figuring
out
what
to
wear.
If
his
wife
doesn’t
tell
him,
then
his
favorite
television
show
or
television
star
can.”
That’s
fine
by
sisters
Patty
Nast
Canton,
and
Barbara
Nast
Saleton,
the
duo
behind
the
label
that
was
founded
in
1946
in
Kansas
City,
Mo.,
by
their
father,
Nat
Nast
–
known
as
the
King
o
the
Bowling
Shirts.
Nast,
a
World
War
II
Navy
veteran,
targeted
fans
of
the
popular
postwar
pastime
with
shirts
that
featured
inverted
pleats
on
the
back
that
allowed
for
comfort
and
movement
when
hurling
a
ball.
In
1971,
Nast
sold
his
business,
which
was
renamed
Swingster
and
later
sold
again
and
is
now
known
as
American
Identity.
Nast
died
in
1986
of
heart
failure
at
age
69.
Earlier
this
year,
he
was
recognized
by
the
trade
journal
Daily
News
Record
as
one
of
the
12
legends
of
men’s
wear
along
with
Calvin
Klein,
Ralph
Lauren
and
Giorgio
Armani.
Three
years
ago,
Nast’s
daughters
decided
to
relaunch
their
dad’s
label
and
introduced
their
signature
silk
embroidered
and
color-blocked
shirts,
which
sell
from
$95
to
$160. |
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